理性、情绪与个体经济决策
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外国经济与管理 2005 年 第 27 卷第 05 期, 页码：2 - 9
摘要
参考文献
摘要
本文首先从决策条件和决策主体的理性水平这两个维度描述了现有的经济决策观点,据此摆脱了过去研究过程中“非此即彼”思维的束缚,把各种决策类型有机统一到一个分析框架中。在这一框架下,决策主体的理性水平是一个从高到低或者从低到高的变化过程,而且决策条件和决策主体的理性水平存在一种对应关系。这一发现有助于更深刻地认识个体经济决策过程中“理性”所扮演的角色。然后,重点分析了主体的认知分析水平,指出传统经济决策所考虑的认知局限仅仅指的是理性认知局限。参考已有的情绪研究成果,通过把情绪引入决策主体的认知分析,认为主体决策的认知分析包括情绪和理性两种形式,主体认知分析是情绪和理性共同作用的结果,并提出了主体的情绪认知和理性认知水平随着决策条件的变化而变化的观点,从而较好地解决了经济学研究长期建立在理性认知局限基础上,而未能提供较好解释方案的不足。
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[4]JonElsterEmotions and rationality[A]InAntonyS R Manstead et al(eds)Feelings and emotions[C]London:CambridgeUniversityPress,2004:30-48
[5]BruceE KaufmanEmotional arousal as a source of bounded rationality[J]Journal ofEconomicBehavior&Organiza tion,2003,38:135-144
[6]BruceE KaufmanOn emotion and bounded rationality: reply toHanoch[J]Journal ofEconomicBehavior&Organiza tion,2002,49:137-141
[7]YanivHanochNeither an angel nor an ant: emotion as an aid to bounded rationality[J]Journal ofEconomicPsychol ogy,2002,23:1-25
[8]YanivHanochThe effects of emotions on bounded rationality: a comment onKaufman[J]Journal ofEconomicBehav ior&Organization,2002,49:131-135
[9]RobertaMuramatsu&YanivHanochEmotions as a mechanism for boundedly rational agents: the fast and frugal way[J]Journal ofEconomicPsychology,2005,26:201-221
[10]BenjaminE Hermalin&AliceM IsenThe effect of affect on economic and strategic decision making[R]WorkingPa per,2003,(Oct):1-28
[11]AntoineBecharaThe role of emotion in decision making: evidence from neurological patients with orbitofrontal damage[J]Brain andCognition,2004,(55):30-40
[12]JosephP Forgas&JenniferM GeorgeAffective influences on judgments and behavior in organizations: an informationprocessing perspective[J]OrganizationalBehavior andHumanDecisionProcesses,2001,86(Sep/1):3-34
[13]DanielGolemanEmotional intelligence[M]NewYork:BantamBooks,1995
[14]RossBuck,ErikaAnderson,ArjunChaudhuri&IpshitaRayEmotion and reason in persuasion: applying theARImodel and theCASC scale[J]Journal ofBusinessResearch,2004,57:647-656
[15]AntonioR DamasioEmotions and feelings:a neurobiological perspective[A]InAntonyS R Manstead et al(eds)Feelings and emotions[C]London:CambridgeUniversityPress,2004:49-57
[16]StevenSchultzBrain imaging study reveals interplay of thought and emotion in economic decisions[J]PrincetonWeeklyBulletin,2003,93(12):12-18
[17]IchirouHorideEmotion and bounded rationality in entrepreneurial decision making: an interdisciplinary approach[R]WorkingPaper,2004
[18]BardKuvaas&GeirKaufmannImpact of mood, framing, and need for cognition on decision makers’recall and confi dence[J]Journal ofBehavioralDecisionMaking,2004,(17):59-74
引用本文
张辉华, 凌文辁. 理性、情绪与个体经济决策[J]. 外国经济与管理, 2005, 27(5): 2–9.
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