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Same Tag Articles
【With the same tag:【社会化】 Found 18 articles】
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MARKETING
| F270
Value Co-creation of Charity Subjects Empowered by Social Media: Foundations, Practices, and Outcomes
Tang Fan
,
Hou Jundong
,
Zhou Rong
As an inseparable digital context for the public, social media has become an important scenario for charity subjects to co-create social values. Therefore, a comprehensive and systematic u...
First published at: Aug 20, 2024
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(1443.1 KB) |
ESI
doi:
10.16538/j.cnki.fem.20230902.301
Foreign Economics & Management
, Vol. 46, Issue 08
, pp. 120 - 137
MARKETING
| F270
Cold or Warm: The Matching Effect between Self-awareness in Social Media Use and Communication Style of Luxury Advertising
Fei Xianzheng
,
Jiang Wen
,
Wang Haiyan
With the younger consumption groups of luxury brands and the wide application of social media, the marketing communication of traditional luxury brands is facing huge challenges. How to se...
First published at: Jul 20, 2024
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(1592.1 KB) |
ESI
doi:
10.16538/j.cnki.fem.20230901.301
Foreign Economics & Management
, Vol. 46, Issue 07
, pp. 102 - 119
| F49
County Digital Economy, Agricultural Socialized Services, and Benefits for Small Farmers: Based on Macro and Micro Data
Zhang Yongqi
,
Shan Depeng
The development of agricultural socialized services is an inevitable choice for the realization of agricultural modernization with Chinese characteristics. How to improve the agricultural ...
First published at: Feb 01, 2024
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(850.5 KB) |
ESI
doi:
10.16538/j.cnki.jsufe.2024.01.007
Journal of Shanghai University of Finance and Economics
, Vol. 26, Issue 01
, pp. 94 - 107
| F326.1
How do Agricultural Machinery Purchase Subsidies Affect Agricultural TFP?
Xu Qing
,
Jia Jiefei
,
Zhou Tianshu
Improving agricultural total factor productivity (TFP) is crucial for promoting the high-quality development of China’s agriculture, accelerating its transformation into an agricultural p...
First published at: Jun 03, 2023
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(981.3 KB) |
ESI
doi:
10.16538/j.cnki.jfe.20230316.403
Journal of Finance and Economics
, Vol. 49, Issue 06
, pp. 109 - 123
| F270
Influencer Marketing from the Perspective of Internet Celebrity Economy: A Literature Review and Prospects
Jia Weiwei
,
Bie Yongyue
With the rise of internet celebrity economy and the rapid development of diversified social media platforms, influencer marketing, as a new and efficient marketing strategy, has triggered ...
First published at: Jan 20, 2021
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(1135.7 KB) |
ESI
doi:
10.16538/j.cnki.fem.20201122.301
Foreign Economics & Management
, Vol. 43, Issue 01
, pp. 23 - 43
| F270
Will Children Affect CEOs’ Other-Regarding Preference? A Study Based on the Angle of Female Socialization
Lian Yanling
,
Zheng Weiwei
,
Gao Cencen
, et al
The female-socialized hypothesis holds that raising a daughter affects parents’ values and behavioral preferences. Studies have shown that daughters make parents more concerned about...
First published at: Oct 20, 2020
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(1006.4 KB) |
ESI
doi:
10.16538/j.cnki.fem.20200630.201
Foreign Economics & Management
, Vol. 42, Issue 10
, pp. 17 - 32
| F270
How does Enterprise Social Network Influence Enterprise Value Creating? A Literature Review
Zheng Daqing
,
Wang Yu
,
Chen Wenbo
Enterprise social network(ESN), derived from social media and social network on an individual level, gradually penetrates the business sector and is applied to support business running o...
First published at: Jul 01, 2020
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(1380.2 KB) |
ESI
doi:
10.16538/j.cnki.fem.20200416.402
Foreign Economics & Management
, Vol. 42, Issue 07
, pp. 137 - 152
| F270
A Literature Review of Social CRM and Future Prospects
Zhang Chubing
,
Han Shenghao
,
Li Na
In recent years, based on the current status and development prospects of social media technology applications, as well as the reality that enterprises are beginning to operate within the ...
First published at: Apr 01, 2019
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(1009.9 KB) |
ESI
doi:
10.16538/j.cnki.fem.2019.04.006
Foreign Economics & Management
, Vol. 41, Issue 04
, pp. 71 - 84
| F270
Social Media in the Management Context: Basic Elements, Integration Framework and Research Prospects
Xu Shenghua
,
Tang Minqian
Since the early 21st century, social media develop rapidly and become an important engine of industrial extension, industry expansion and social upgrading. Most of the existing studies foc...
First published at: Aug 01, 2017
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(788.6 KB) |
ESI
doi:
10.16538/j.cnki.fem.2017.08.008
Foreign Economics & Management
, Vol. 39, Issue 08
, pp. 102 - 114
| F8
Expectation Socialization, Portfolio Choice and Household Property Income
Wang Wentao
,
Xie Jiazhi
From the comprehensive perspectives of psychology, economy and society, this paper constructs an analytical framework of "psychology (expectation socialization), behavior (portfolio choice...
First published at: Mar 03, 2017
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(2754.9 KB) |
ESI
doi:
10.16538/j.cnkij.fe.2017.03.003
Journal of Finance and Economics
, Vol. 43, Issue 03
, pp. 30 - 42
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