论社会认知机构对企业建立竞争优势的影响
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外国经济与管理 2001 年 第 23 卷第 04 期, 页码：20 - 25
摘要
参考文献
摘要
当前有关竞争优势的模型在解释企业取得成功的因素时重点讨论企业的经济因素 ,忽略了社会认知因素。本文首先分析企业的竞争领域 ,再整合经济和认知观点 ,说明竞争优势是企业和社会认知机构相互作用的系统化结果。最后 ,从社会认知角度对企业建立竞争优势提出几点启示。
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[2 ]Christensen ,C andJ bower CustomerPower ,StrategicInvestment,andtheFailureofLeadingFirms [J] StrategicMan agementJournal,1996 ,17,(3) :197- 2 18.
[3]BarrJ MahoneyandThomas CognitiveChange ,StrategicAction ,andOrganizationalRenewal [J] StrategicManagementJournal,1994,(13) :15 - 36 .
[4 ]Hall,R . TheStrategicAnalysisofIntangibleResources [J] StrategicManagementJournal,1992 ,13(2 ) :135 - 144 .
[5 ]Mahoney ,J .andJ .R pandian .TheResource basedViewwithintheConversationofStrategicManagement [J] StrategicManagementJournal,1992 ,13(5 ) :36 3- 380
[6 ]Rao ,H . TheSociocongnitiveConstructionofReputation :CertificationContests,Legitimation ,andtheSurvivalofOrganiza tionsintheAmericanAutomobileIndustry :1895 - 1912 [J] StrategicManagementJournal,1994,(15 ) :10 3- 12 3
引用本文
王凌云, 陈莉平. 论社会认知机构对企业建立竞争优势的影响[J]. 外国经济与管理, 2001, 23(4): 20–25.
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