Open collaboration for production relies on goal-oriented and yet loosely coordinated participants who have peer-to-peer interaction to create a product （or service） with economic value. It uses the power of the internet to integrate massive and decentralized resources. With the rapid development of mobile internet and big data internet technology, open collaboration for production has grown into a new form of socioeconomic production and gains a growing influence on individuals and organizations. In light of this, this paper reviews related studies of open collaboration for production in the different aspects including definition, principles, theoretical basis, and so on. First, it identifies four defining principles. In all instances, participants in open collaboration for production create goods and services with economic value; they permit anyone to contribute and consume, exchange & reuse each other’s work, and labor purposefully with just loose coordination. These principles distinguish open collaboration for production from traditional modes of production. In the meantime, this paper tries to figure out the differences between open collaboration for production and traditional modes of production in the aspects of tools of value creation, business model, logic of value creation and profit earning pattern. The literature review shows that open collaboration for production has two business models, platform and crowdsourcing respectively. A key concept of platform business model is its decentralized nature, resulting in any single person, any authority, or any central computer server that is in charge of the system. Moreover, the customer-dominant logic is seen as the foundation of open collaboration for production. And participants in open collaboration for production create value in experience, which means value is embedded in the dynamic, collective and shared reality of participants. Furthermore, this paper finds that open collaboration for production in internet era is chasing for linkage dividends. Linkage meets customers’ deeper needs and can effectively achieve individual difference. On that basis, this paper suggests open collaboration for production can create greater value for customers than traditional modes of production. Finally, it also elaborates the effect of open collaboration for production and proposes the future research directions to provide reference for scholars who are interested in open collaboration for production.
A Literature Review of Open Collaboration for Production and Prospects
Foreign Economics & Management Vol. 40, Issue 05, pp. 141 - 152 (2018) DOI:10.16538/j.cnki.fem.2018.05.011
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Cite this article
Zhang Jiajia, Wang Xinxin. A Literature Review of Open Collaboration for Production and Prospects[J]. Foreign Economics & Management, 2018, 40(5): 141-152.