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【With the same author name:【周懿瑾】 Found 8 articles】     /Page   Order by:   Asce   Desc   
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  THEORETICAL FRONTIER  |  F270
Algorithmic Imaginary in Human-Computer Interaction: A Review and Prospects
Huang Xiaoli, Zhou Yijin
First published at: Jul 20, 2023
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doi:10.16538/j.cnki.fem.20230317.301
Foreign Economics & Management, Vol. 45, Issue 07, pp. 91 - 105
    |  F270
The Value Co-creation Mechanism of Celebrity Endorsement: Netnography of Multiple Fan Communities
Zhou Yijin, Bai Meijiadai
First published at: Jan 20, 2021
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doi:10.16538/j.cnki.fem.20200723.301
Foreign Economics & Management, Vol. 43, Issue 01, pp. 3 - 22
  营销  |  F270
Status Compensation: The Effect of Brand Anthropomorphism “Brand as a Servant” on the Purchase Intention
Zhou Yijin, Mao Shiman, Chen Xiaoyan
First published at: Feb 01, 2020
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doi:10.16538/j.cnki.fem.20191112.001
Foreign Economics & Management, Vol. 42, Issue 02, pp. 43 - 58
  
Content Marketing in the Social Media Age:Definition Analysis and Research Prospects
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Foreign Economics & Management, Vol. 35, Issue 06, pp. 61 - 72
  
价值网研究渊源与聚变效应探析
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Foreign Economics & Management, Vol. 34, Issue 01, pp. 65 - 73
  
吉利消费研究述评
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Foreign Economics & Management, Vol. 33, Issue 03, pp. 43 - 49
  
标志性品牌研究述评
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Foreign Economics & Management, Vol. 32, Issue 02, pp. 51 - 57
  
品牌延伸反馈效应研究述评
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Foreign Economics & Management, Vol. 30, Issue 10, pp. 45 - 51
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