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Same Author Name Articles
【With the same author name:【白长虹】 Found 7 articles】
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理论前沿
| F270
Co-Creation or Co-Destruction?A Literature Review of Mobile Information Technologies’ Impact on Tourism Experience Value
Hua Chenggang
,
Bai Changhong
,
Zhang Hui
Mobile information technologies are found to assist, strengthen and create new travel experiences, however, the role of which is not always positive. In some circumstances, it may cause a ...
First published at: Feb 01, 2020
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ESI
doi:
10.16538/j.cnki.fem.20190926.008
Foreign Economics & Management
, Vol. 42, Issue 02
, pp. 137 - 152
服务企业内部品牌化研究述评
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ESI
Foreign Economics & Management
, Vol. 34, Issue 07
, pp. 42 - 52
国外员工品牌化行为研究进展评介
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ESI
Foreign Economics & Management
, Vol. 34, Issue 06
, pp. 49 - 56
品牌资产管理新视角——基于员工的品牌资产研究述评
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ESI
Foreign Economics & Management
, Vol. 33, Issue 09
, pp. 34 - 42
PWYW定价策略研究前沿探析
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ESI
Foreign Economics & Management
, Vol. 33, Issue 06
, pp. 34 - 41
西方精益服务理论研究与发展综述
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ESI
Foreign Economics & Management
, Vol. 32, Issue 10
, pp. 27 - 33
基于顾客感知价值的服务企业品牌管理
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ESI
Foreign Economics & Management
, Vol. 24, Issue 02
, pp. 7 - 13
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