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Same Author Name Articles
【With the same author name:【白长虹】 Found 8 articles】
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SPECIAL ISSUE
| F270
How does Metaverse Innovate the Enterprise Context? A Dual Case Study of Disney and Mihoyo
Wang Jing
,
Bai Changhong
,
Tuo Yanzheng
, et al
The cluster breakthrough of Metaverse technology will profoundly change the way of production and life of human beings. At present, researches on enterprise context innovation are short of...
First published at: Mar 20, 2023
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(1039.7 KB) |
ESI
doi:
10.16538/j.cnki.fem.20230209.103
Foreign Economics & Management
, Vol. 45, Issue 03
, pp. 70 - 85
理论前沿
| F270
Co-Creation or Co-Destruction?A Literature Review of Mobile Information Technologies’ Impact on Tourism Experience Value
Hua Chenggang
,
Bai Changhong
,
Zhang Hui
Mobile information technologies are found to assist, strengthen and create new travel experiences, however, the role of which is not always positive. In some circumstances, it may cause a ...
First published at: Feb 01, 2020
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(1129.6 KB) |
ESI
doi:
10.16538/j.cnki.fem.20190926.008
Foreign Economics & Management
, Vol. 42, Issue 02
, pp. 137 - 152
服务企业内部品牌化研究述评
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ESI
Foreign Economics & Management
, Vol. 34, Issue 07
, pp. 42 - 52
国外员工品牌化行为研究进展评介
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ESI
Foreign Economics & Management
, Vol. 34, Issue 06
, pp. 49 - 56
品牌资产管理新视角——基于员工的品牌资产研究述评
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ESI
Foreign Economics & Management
, Vol. 33, Issue 09
, pp. 34 - 42
PWYW定价策略研究前沿探析
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ESI
Foreign Economics & Management
, Vol. 33, Issue 06
, pp. 34 - 41
西方精益服务理论研究与发展综述
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ESI
Foreign Economics & Management
, Vol. 32, Issue 10
, pp. 27 - 33
基于顾客感知价值的服务企业品牌管理
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ESI
Foreign Economics & Management
, Vol. 24, Issue 02
, pp. 7 - 13
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