Today’s society is facing challenges such as disease, poverty and environmental degradation. Especially in 2020, the rampage of COVID-19 has caused serious harm to human society. The advancement of society requires not only entrepreneurs to take action to solve social problems, but also the motivation to do so. Thus, prosocial motivation of entrepreneurs has gradually become a hot topic in the field of entrepreneurship. Prior studies have highlighted the importance of entrepreneurs’ prosocial motivation and achieved certain results. However, there are few research results in the context of China, and there is also a lack of a systematic review of this topic, which is not conducive to further research. In this paper, we conduct a systematic review of related literature, including the definition, category, measurement, antecedents, and results of prosocial motivation of entrepreneurs. The purpose of this paper is not only to review the existent research, but also to attract the attention of scholars for entrepreneurs’ prosocial motivation. To begin with, this paper illustrates the definition, category and measurement of entrepreneurs’ prosocial motivation. Specifically, prosocial motivation of entrepreneurs refers to entrepreneurs’ desire to work hard for the well-being of others during the entrepreneurial process, whose category includes altruism, empathy, compassion, etc. Researchers mainly use Grant’s mature scale or design their own measuring tools to measure entrepreneurs’ prosocial motivation. Secondly, we summarize the influencing factors of entrepreneurs’ prosocial motivation including gender, previous social issues experience, mindfulness, etc. Then, this paper sums up the influencing results of entrepreneurs’ prosocial motivation. At the individual level, entrepreneurs’ prosocial motivation makes a significant effect on entrepreneurs’ social entrepreneurial intentions, entrepreneurial opportunity recognition, entrepreneurial decision-making, subjective well-being, and personal growth of entrepreneurs. At the enterprise level, entrepreneurs’ prosocial motivation can influence the establishment of a new enterprise, and once the enterprise established, it is conducive to the development and corporate social responsibility behaviors of the enterprise. In addition, with the deepening of research, scholars explain the mechanism between entrepreneurs’ prosocial motivation and their influencing results from cognitive and affective processes and self-determination theory. Finally, we propose future research needs to further explore the following aspects: (1) The measurement and research methods of entrepreneurs’ prosocial motivation; (2) The influencing factors of entrepreneurs’ prosocial motivation; (3) The impact of entrepreneurs’ prosocial motivation and its mechanism; (4) The interaction between entrepreneurs’ prosocial motivation and other related motivations; (5) The prosocial motivation and comparative analysis of different groups. In general, the prosocial motivation of entrepreneurs is an important research topic which is in the growing period. This paper reviews the existing researches on the prosocial motivation of entrepreneurs, focusing on the three major questions of “what is the prosocial motivation of entrepreneurs, what are the causes and effects, and what else should we pay attention to in the future”. By answering the above questions, we present a clear and complete research framework, which is helpful to deepen the understanding of entrepreneurs’ prosocial motivation, and provide inspiration for interdisciplinary entrepreneurship research and entrepreneurship practice.
/ Journals / Foreign Economics & Management
Foreign Economics & Management
LiZengquan, Editor-in-Chief
ZhengChunrong, Vice Executive Editor-in-Chief
YinHuifang HeXiaogang LiuJianguo, Vice Editor-in-Chief
Prosocial Motivation of Entrepreneurs: A Literature Review and Prospects
Foreign Economics & Management Vol. 42, Issue 10, pp. 91 - 106 (2020) DOI:10.16538/j.cnki.fem.20200701.401
Summary
References
Summary
[1] Cai Li, Huang Xianfeng. Frontier review on entrepreneurship behaviors from western research and prospect for China crowd entrepreneurship[J]. Science of Science and Management of S.& T.,2016, (8): 34-46.
[2] Li Jiangtao. Research on the influence of entrepreneurlal prosocial motivation on supply chain performance[D]. Zhejiang University Of Technology, 2019.
[3] Li Lu, Wang Jingqun, Ye Baojuan, et al. Neighborhood relationship and altruistic behavior in college students: A chain mediating model[J]. Chinese Journal of Clinical Psychology,2018, (6): 171-173, 177.
[4] Li Yang, Bai Xinwen. Creating for others: An experimental study of the effects of intrinsic motivation and prosocial motivation on creativity[J]. Advances in Psychological Science,2015, 23(2): 175-181.
[5] Liu Zhiyang, Zhuang Xinhe, Li Bin. Geograhpic scope, attention allocation and mission deviation in social enterprises[J]. Business Management Journal,2019, (8): 73-90.
[6] Peng Wei, Yu Xiaojin, Zheng Qingling. Study on the process of social entrepreneurship in China[J]. Chinese Journal of Management,2019, (2): 229-237.
[7] Qiu Sining, Li Huajing. Prosocial and social entrepreneurship opportunity exploitation[J]. Studies in Science of Science,2018, (2): 304-312.
[8] Yu Xiaoyu, Qu Xianxian, Tao Yida, et al. The application of experimental methods in entrepreneurship research: A literature review and future prospects[J]. Foreign Economics & Management,2019, (5): 32-43, 57.
[9] Bacq S, Alt E. Feeling capable and valued: A prosocial perspective on the link between empathy and social entrepreneurial intentions[J]. Journal of Business Venturing, 2018, 33(3): 333-350.
[10] Batson C D. Prosocial motivation: Is it ever truly altruistic?[J]. Advances in experimental social psychology, 1987, 20: 65-122.
[11] Batson C D, Ahmad N, Powell A A, et al. Prosocial motivation[A]. In J. Y. Shah & W. L. Gardner (Eds.), Handbook of motivation science[C]. New York: Guilford, 2008: 135–149.
[12] Baumeister R F, Tice V D M. The strength model of self-control[J]. Current Directions in Psychological Science, 2007, 16(6): 351-355.
[13] Bendell B L. I don't want to be green: Prosocial motivation effects on firm environmental innovation rejection decisions[J]. Journal of Business Ethics, 2017, 143(2): 277-288.
[14] Bernardino S, Santos J F, Ribeiro J C. Social entrepreneur and gender: What’s personality got to do with it?[J]. International Journal of Gender and Entrepreneurship, 2018, 10(1): 61-82.
[15] Bolino M C, Grant A M. The bright side of being prosocial at work, and the dark side, too: A review and agenda for research on other-oriented motives, behavior, and impact in organizations[J]. Academy of Management Annals, 2016, 10(1): 599-670.
[16] Brown J B, Lichter D T. Childhood disadvantage, adolescent development, and prosocial behavior in early adulthood[J]. Advances in Life Course Research, 2006, 11: 149-170.
[17] Choongo P, Van Burg E, Paas L J, et al. Factors influencing the identification of sustainable opportunities by SMEs: Empirical evidence from Zambia[J]. Sustainability, 2016, 8(1): 81.
[18] Dahl C J, Lutz A, Davidson R J. Reconstructing and deconstructing the self: Cognitive mechanisms in meditation practice[J]. Trends in Cognitive Sciences, 2015, 19(9): 515-523.
[19] Davis M H. Empathy and prosocial behavior[A]. In: Schroeder, D.A., Graziano, W.G. (Eds.), the Oxford Handbook of Prosocial Behavior[C]. New York, Oxford University Press, 2015: 282-306.
[20] Davis M H. Measuring individual differences in empathy: Evidence for a multidimensional approach[J]. Journal of Personality and Social Psychology, 1983, 44(1): 113-126.
[21] De Dreu C K W. Rational self-interest and other orientation in organizational behavior: A critical appraisal and extension of Meglino and Korsgaard(2004) [J]. Journal of Applied Psychology, 2006, 91(6): 1245-1252.
[22] De Dreu C K W, Nauta A. Self-interest and other-orientation in organizational behavior: Implications for job performance, prosocial behavior, and personal initiative[J]. Journal of Applied Psychology, 2009, 94(4): 913-926.
[23] De Dreu C K W, Nijstad B A, Bechtoldt M N, et al. Group creativity and innovation: A motivated information processing perspective[J]. Psychology of Aesthetics, Creativity, and the Arts, 2011, 5(1): 81-89.
[24] Dijker A J. The influence of perceived suffering and vulnerability on the experience of pity[J]. European Journal of Social Psychology, 2001, 31(6):659-676.
[25] Dorado S, Ventresca M J. Crescive entrepreneurship in complex social problems: Institutional conditions for entrepreneurial engagement [J]. Journal of Business Venturing, 2013, 28 (1): 69-82.
[26] Douglas E, Prentice C. Innovation and profit motivations for social entrepreneurship: A fuzzy-setanalysis[J]. Journal of Business Research, 2019, 99: 69-79.
[27] Du S, Bhattacharya C B, Sen S. Reaping relational rewards from corporate social responsibility: The role of competitive positioning[J]. International Journal of Research in Marketing, 2007, 24(3): 224-241.
[28] Eisenberg N. Emotion, regulation, and moral development[J]. Annual Review of Psychology, 2000, 51(1): 665-697.
[29] Gebauer J, Riketta M, Broemer P, et al. Pleasure and pressure based prosocial motivation: Divergent relations to subjectivewell-being[J]. Journal of Research in Personality, 2008, 42(2): 399–420.
[30] Engel Y, Noordlijk S, Spoelder A, et al. Self-compassion when coping with venture obstacles: Loving-kindness meditation and entrepreneurial fear of failure[J]. Entrepreneurship Theory and Practice, 2020. DOI: 10.1177/1042258719890991.
[31] Engel Y, Ramesh A, Steiner N. Powered by compassion: The effect of loving-kindness meditation on entrepreneurs’ sustainable decision-making[J]. Journal of Business Venturing, 2019. DOI:10.1016/j.jbusvent.2019.105986.
[32] Ernst K. Social entrepreneurs and their personality, 2012: 51-64.
[33] Foo M D. Emotions and entrepreneurial opportunity evaluation[J]. Entrepreneurship Theory and Practice, 2011, 35(2): 375-393.
[34] Farny S, Kibler E, Solange H, et al. Volunteer retention in prosocial venturing: The role of emotional connectivity[J]. Entrepreneurship Theory and Practice, 2019, 43(6): 1094–1123.
[35] Garay L, Font X. Doing good to do well? Corporate social responsibility reasons practices and impact in small and medium accommodation enterprises[J]. International Journal of Hospitality Management, 2012, 31(2): 329-337.
[36] Goetz J L, Keltner D, Simon-Thomas E. Compassion: An evolutionary analysis and empirical review[J]. Psychological Bulletin, 2010, 136(3): 351-374.
[37] Grant A M. Does intrinsic motivation fuel the prosocial fire? Motivational synergy in predicting persistence, performance, and productivity[J]. Journal of Applied Psychology, 2008, 93(1): 48-58.
[38] Grant A M, Berg J M. Prosocial motivation at work: When, why, and how making a difference makes a difference[A]. Cameron k, Spreitzer G. The oxford handbook of positive organizational scholarship[C]. New York: Oxford University, 2012: 28–44.
[39] Grant A M, Berry J W. The necessity of others is the mother of invention: Intrinsic and prosocial motivations, perspective taking, and creativity[J]. Academy of Management Journal, 2011, 54(1): 73-96.
[40] Grant A M, Campbell E M, Chen G, et al. Impact and the art of motivation maintenance: The effects of contact with beneficiaries on persistence behavior[J]. Organizational Behavior and Human Decision Processes, 2007, 103(1): 53-67.
[41] Grant A M, Sumanth J J. Mission possible? The performance of prosocially motivated employees depends on manager trustworthiness[J]. Journal of Applied Psychology, 2009, 94(4): 927-944.
[42] Grimes M G, McMullen J S, Vogus T J, et al. Studying the origins of social entrepreneurship: Compassion and the role of embedded agency[J]. Academy of Management Review, 2013, 38(3): 460-463.
[43] Hanohov R, Baldacchino L. Opportunity recognition in sustainable entrepreneurship: An exploratory study[J]. International Journal of Entrepreneurial Behavior & Research, 2018, 24(2): 333-358.
[44] Hockerts K. The Social Entrepreneurial Antecedents Scale (SEAS): A validation study[J]. Social Enterprise Journal, 2015, 11(3): 260-280.
[45] Hockerts K. Determinants of social entrepreneurial intentions[J]. Entrepreneurship Theory and Practice, 2017, 41(1): 105-130.
[46] Humbert A L, Roomi M A. Prone to “care”? Relating motivations to economic and social performance among women social entrepreneurs in Europe[J]. Social Enterprise Journal, 2018, 14(3): 312-327.
[47] Humphrey R H. The benefits of emotional intelligence and empathy to entrepreneurship[J]. Entrepreneurship Research Journal, 2013, 3(3): 287-294.
[48] Katre A, Salipante P. Start-up social ventures: Blending fine-grained behaviors from two institutions for entrepreneurial success[J]. Entrepreneurship Theory and Practice, 2012, 36(5): 967-994.
[49] Kelly L, Dorian M. Doing well and good: An exploration of the role of mindfulness in the entrepreneurial opportunity recognition and evaluation process[J]. New England Journal of Entrepreneurship, 2017, 20(2): 26-36.
[50] Kibler E, Wincent J, Kautonen T, et al. Can prosocial motivation harm entrepreneurs' subjective well-being?[J]. Journal of Business Venturing, 2019, 34(4): 608-624.
[51] Kickul J, Lyons T S. Understanding social entrepreneurship: The relentless pursuit of mission in an ever changing world[M]. New York, NY: Routledge, 2012.
[52] Kroll A, Porumbescu G A. When extrinsic rewards become “sour grapes”: An experimental study of adjustments in intrinsic and prosocial motivation[J]. Review of Public Personnel Administration, 2017:1-20. DOI: 10.1177/0734371X15608419.
[53] Lacap J P G, Dwi M H, Veland R. The mediating effects of social entrepreneurial antecedents on the relationship between prior experience and social entrepreneurial intent[J]. Journal of Science and Technology Policy Management, 2018. DOI: 10.1108/JSTPM-03-2018-0028.
[54] Lerner J S, Keltner D. Fear, anger, and risk[J]. Journal of Personality and Social Psychology, 2001, 81(1): 146-159.
[55] Li X H, Liang X Y. A confucian social model of political appointments among Chinese private-firm entrepreneurs[J]. Academy of Management Journal, 2015, 58(2): 592-617.
[56] Li X L, Liu J, Li C R. Decision on social entrepreneurship: Empathy or sympathy?[A]. International Conference on Management Science & Engineering Management[C]. Springer: Cham, 2019: 87-96.
[57] Littlewood D, Holt D. Social entrepreneurship in South Africa: Exploring the influence of environment[J]. Business & Society, 2018, 57(3): 525–561.
[58] Lu H, Schuldt J P. Compassion for climate change victims and support for mitigation policy[J]. Journal of environmental psychology, 2016, 45(Mar.): 192-200.
[59] Mair J, Noboa E. Social entrepreneurship: How intentions to create a social venture get formed[A]. In: Mair J, Robinson J, Hockerts K. (Eds.), Social Entrepreneurship[C]. New York, Palgrave MacMillan, 2006: 121-136.
[60] Markman G D, Russo M, Lumpkin G T, et al. Entrepreneurship as a platform for pursuing multiple goals: A special issue on sustainability, ethics, and entrepreneurship[J]. Journal of Management Studies, 2016, 53(5): 673-694.
[61] McMullen J S. Entrepreneurial judgment as empathic accuracy: A sequential decision-making approach to entrepreneurial action[J]. Journal of Institutional Economics, 2015, 11(3): 651-681.
[62] McMullen J S, Bergman Jr B J. Social entrepreneurship and the development paradox of prosocial motivation: A cautionary tale[J]. Strategic Entrepreneurship Journal, 2017, 11(3): 243-270.
[63] Meglino B M, Korsgaard A. Considering rational self-interest as a disposition: Organizational implications of other orientation[J]. Journal of Applied Psychology, 2004, 89(6): 946-959.
[64] Miller T L, Grimes M G, McMullen J S, et al. Venturing for others with heart and head: How compassion encourages social entrepreneurship[J]. Academy of Management Review, 2012, 37(4): 616-640.
[65] Moroz P W, Branzei O, Parker S C, et al. Imprinting with purpose: Prosocial opportunities and B Corp certification[J]. Journal of Business Venturing, 2018, 33(2): 117-129.
[66] Mulyaningsih H D, Veland R. Social entrepreneurship in an Islamic context[A]. Entrepreneurship and Management in an Islamic Context[C]. Springer International Publishing, 2017: 143-158.
[67] Murnieks C Y, Klotz A C, Shepherd D A. Entrepreneurial motivation: A review of the literature and agenda for future research[J]. Journal of Organizational Behavior, 2019, 41(2): 1-29. DOI: 10.1002/job.2374.
[68] Omoto A M, Malsch A M, Barraza J A. Compassionate acts: Motivations for and correlates of volunteerism among older adults[A]. In B. Fehr, S. Sprecher, & L. G. Underwood (Eds.), The science of compassionate love: Theory, research, and applications[C]. Chichester, UK: Blackwell, 2009: 257–282.
[69] Patzelt H, Shepherd D A. Recognizing opportunities for sustainable development[J]. Entrepreneurship Theory and Practice, 2011, 35(4): 631-652.
[70] [71] Petrovskaya I, Mirakyan A. A mission of service: Social entrepreneur as a servant leader[J]. International Journal of Entrepreneurial Behavior & Research, 2018, 24(3): 755-767.
[71] Pfattheicher S, Sassenrath C, Schindler S. Feelings for the suffering of others and the environment: Compassion fosters proenvironmental tendencies[J]. Environment and Behavior, 2016, 48(7): 929-945.
[72] Piff P K, Kraus M W, Stéphane Côté, et al. Having less, giving more: The influence of social class on prosocial behavior[J]. Journal of Personality and Social Psychology, 2010, 99(5): 771-784.
[73] Pittz T G, Madden L T, Mayo D. Catalyzing social innovation: Leveraging compassion and open strategy in social entrepreneurship[J]. New England Journal of Entrepreneurship, 2017, 20(2): 36-51.
[74] [75] Renko M. Early challenges of nascent social entrepreneurs[J]. Entrepreneurship Theory and Practice, 2013, 37(5): 1045-1069.
[75] Shepherd D A. Party On! A call for entrepreneurship research that is more interactive, activity based, cognitively hot, compassionate, and prosocial[J]. Journal of Business Venturing, 2015, 30(4): 489-507.
[76] Thomas E F, Mcgarty C, Mavor K I. Transforming “apathy into movement”: The role of prosocial emotions in motivating action for social change[J]. Personality & Social Psychology Review, 2009, 13(4): 310-333.
[77] Vuorio A M, Puumalainen K, Fellnhofer K. Drivers of entrepreneurial intentions in sustainable entrepreneurship[J]. International Journal of Entrepreneurial Behavior & Research, 2018, 24(2): 359-381.
[78] Williams T A, Shepherd D A. Building resilience or providing sustenance: Different paths of emergent ventures in the aftermath of the Haiti earthquake[J]. Academy of Management Journal, 2016a, 59(6): 2069-2102.
[79] Williams T A, Shepherd D A. Victim entrepreneurs doing well by doing good: Venture creation and well-being in the aftermath of a resource shock[J]. Journal of Business Venturing, 2016b, 31(4): 365-387.
Cite this article
Hu Wangbin, Peng Xiaoping, Peng Xiqiang, et al. Prosocial Motivation of Entrepreneurs: A Literature Review and Prospects[J]. Foreign Economics & Management, 2020, 42(10): 91-106.
Export Citations as:
For
ISSUE COVER
RELATED ARTICLES