创业研究的核心在于创业机会,创业机会的开发则嵌入在特定的创业情境之中,二者密不可分。然而,已有研究对创业机会与创业情境之间关系的分析尚不够深刻,这成为推进创业理论发展的一大障碍。本文梳理了创业机会、创业情境的内涵,从机会发现观、机会创造观和机会整合观三大理论视角回顾了创业机会与创业情境关系的已有研究,发现当前研究对创业机会和创业情境内涵的解释尚不统一,并且多局限于分析单一主体视角下创业机会与创业情境之间的单向作用关系,缺乏二者互动关系的研究。为此,本文整合发现观和创造观,将客观创业情境和认知创业情境同时纳入研究范畴,并从目标、手段两个维度对创业情境不确定性进行划分,揭示了创业机会与创业情境本质属性——不确定性之间的复杂动态关系。进而构建了多主体互动视角下创业机会与创业情境不确定性之间互动关系的整合研究框架。本文深化了对创业机会和创业情境不确定性内涵的认识;并从行动逻辑角度划分创业情境不确定性,为更清晰地探讨创业机会与创业情境不确定性之间的作用关系提供了新的思路;此外,本文突破单一主体视角和静态研究的局限性,基于客观创业情境和认知创业情境两个维度,更细致地揭示了多主体互动视角下创业机会与创业情境不确定性之间的互动机制,完善了创业机会与创业情境关系的相关理论。基于所构建的框架,本文提出,未来研究可以分类型、跨层面探析创业机会与创业情境之间的作用机理,并在机理研究基础上构建创业机会与创业情境之间关系的一般理论和本土理论。
创业机会与创业情境:一个整合研究框架
摘要
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引用本文
蔡义茹, 蔡莉, 陈姿颖, 等. 创业机会与创业情境:一个整合研究框架[J]. 外国经济与管理, 2022, 44(4): 18-33.
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