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6196数字创业是数字创业者和数字创业团队为适应数字经济变革，通过识别和开发数字创业机会，以领先进入或跟随进入的方式进入数字市场，创造数字产品和数字服务的创业活动。数字创业具有极强的颠覆性，能够推动社会迁移，从根本上改变经济增长方式和产业布局，改变人们的生产和生活方式，成为当前数字经济发展的主旋律以及数字经济增长的核心引擎。本文首先在系统梳理数字创业文献的基础上，从数字创业主体（who）、数字创业动因（why）、数字创业特征（what）、数字创业情境（where）、数字创业时机（when）、如何开展数字创业（how）六个方面构建了数字创业的5W1H概念体系。其次，对数字创业要素进行深度解析，将其分解为数字技术、数字创业能力、数字创业机会、数字创业资源和数字商业模式五个要素。第三，提出“数字创业企业内核”的概念，同时，引入I-P-O范式，以数字创业企业内核生成为过程，构建数字创业企业内核生成的IPO研究框架。第四，提出未来研究方向。本研究能够从新的主题、新的视角及新的机制细化和深入数字创业研究。
数字创业：要素及内核生成机制研究
摘要
参考文献
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引用本文
朱秀梅, 刘月, 陈海涛. 数字创业：要素及内核生成机制研究[J]. 外国经济与管理, 2020, 42(4): 19-35.
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