Articles with the same tag -- Department of Academic Journals, SUFE

Home > Same Tag Articles

【With the same tag:【self-awareness】 Found 3 articles】 /Page Order by: Asce Desc

Select all: Export Citations as: For

MARKETING | F270

Temporal Landmarks and Their Effect: A Review and Prospects

Shang Ziqi, Zhang Jing, Zhong Ke

The role of time in the evolution of human civilization is of paramount importance. However, its intangible, dynamic, and abstract nature has led to a widespread challenge in accurately co...

First published at: Sep 20, 2024

View: HTML | PDF | Download PDF(979.5 KB) | ESI

doi:10.16538/j.cnki.fem.20231123.301

Foreign Economics & Management, Vol. 46, Issue 09, pp. 89 - 105

MARKETING | F270

Cold or Warm: The Matching Effect between Self-awareness in Social Media Use and Communication Style of Luxury Advertising

Fei Xianzheng, Jiang Wen, Wang Haiyan

With the younger consumption groups of luxury brands and the wide application of social media, the marketing communication of traditional luxury brands is facing huge challenges. How to se...

First published at: Jul 20, 2024

View: HTML | PDF | Download PDF(1592.1 KB) | ESI

doi:10.16538/j.cnki.fem.20230901.301

Foreign Economics & Management, Vol. 46, Issue 07, pp. 102 - 119

MARKETING | F270

“Happy Alone” or “Happy Together”: The Effect of Ritual Size on Consumer Product Preference

Wei Haiying, Yu Xiaomin, Liu Qian

Rituals are valuable and symbolic activities that are increasingly becoming a tool not only for consumers to add color to their lives, but also as a novel marketing tool that is becoming a...

First published at: Apr 20, 2022

View: HTML | PDF | Download PDF(612.1 KB) | ESI

doi:10.16538/j.cnki.fem.20220226.301

Foreign Economics & Management, Vol. 44, Issue 04, pp. 95 - 105

Submission

Peer Review

Editorial

Search

Journal of Finance and Economics

Foreign Economics & Management

Journal of Shanghai University of Finance and Economics

Journals | Articles | Submission | Subscribe | Contact us

Copyright 2024 © Department of Academic Journals, SUFE No. 321 Guoding Rd, Shanghai, China P.O: 200433