几禾. 市场营销学的一些理论问题新探[J]. Foreign Economics & Management, 1990, 12(11): 23–25.
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Foreign Economics & Management
LiZengquan, Editor-in-Chief
ZhengChunrong, Vice Executive Editor-in-Chief
YinHuifang HeXiaogang LiuJianguo, Vice Editor-in-Chief