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Foreign Economics & Management
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广告策略的新内容——目标、形式、特征和效果
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Foreign Economics & Management Vol. 14, Issue 07, pp. 31 - 32 (1992)
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曹迎泽. 广告策略的新内容——目标、形式、特征和效果[J]. Foreign Economics & Management, 1992, 14(7): 31–32. 
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1992, Issue 07
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