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营销职能的创业化——创业导向与市场导向的融合
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Foreign Economics & Management Vol. 27, Issue 06, pp. 30 - 35 (2005)
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薛红志. 营销职能的创业化——创业导向与市场导向的融合[J]. Foreign Economics & Management, 2005, 27(6): 30–35. 
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2005, Issue 06
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