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顾客生涯价值概念及其对CRM的启示
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Foreign Economics & Management Vol. 23, Issue 04, pp. 43 - 48 (2001)
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胡左浩, 郑兆红. 顾客生涯价值概念及其对CRM的启示[J]. Foreign Economics & Management, 2001, 23(4): 43–48. 
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2001, Issue 04
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