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On Formation Mechanism of Brand Loyalty Based on Brand Love
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Foreign Economics & Management Vol. 36, Issue 11, pp. 33 - 44 (2014)
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朱振中, 李晓丹, 程钧谟. On Formation Mechanism of Brand Loyalty Based on Brand Love[J]. Foreign Economics & Management, 2014, 36(11): 33–44. 
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