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2595激活农村创新创业活力是高质量实施乡村振兴战略的重要一环。农村创业者的主观幸福感是否会影响农村创业企业的创新行为，这一影响过程主要通过何种机制发生作用，是本文关注的重点。基于“中国千村调查”数据，本文研究发现：（1）农村创业者主观幸福感能够有效地提升企业的创新水平。（2）农村创业者主观幸福感主要通过激发企业社会责任的履行，进而促进企业创新水平的提升。（3）农村创业者主观幸福感对企业创新的促进作用，并不因创新类型、地域、行业的不同而存在明显差异，但男性创业者主观幸福感对创新水平的影响作用比女性创业者更为突出。（4）社会责任履行在农村创业者主观幸福感与企业创新水平之间发挥的传导作用因创新类型以及地域和行业的差别而程度不同。本文的研究结论对于理解创业者积极情绪的经济后果以及农村企业创新的影响因素具有一定的理论和实践意义。
主观幸福感、社会责任与企业创新——基于中国农村创业者的经验证据
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引用本文
赵策, 董静, 余婕. 主观幸福感、社会责任与企业创新——基于中国农村创业者的经验证据[J]. 外国经济与管理, 2022, 44(9): 103-120.
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