随着中国经济快速发展,以知识信息共享和合作互补为基础的战略联盟受到越来越多科技型小微企业的青睐,成为小企业在竞争环境中通常采用的发展模式。本研究借助文献回顾、问卷调研和实证分析探讨当前科技型小微企业联盟伙伴选择因素对联盟绩效的影响,尤其是伙伴关系在两者之间的中介效应。研究发现:联盟伙伴选择因素正向影响联盟绩效,伙伴关系对联盟绩效有显著的正向影响作用,伙伴关系在联盟伙伴选择因素与联盟绩效两者间起部分中介作用。研究表明:小微企业在选择联盟的方式发展时,高度重视合作伙伴的企业声誉、资源技术互补与企业兼容性三个特质。同时,要求加强合作伙伴的信息沟通,提高联盟信任水平,从而达到促进联盟和谐稳定发展。本文通过实证研究,证明了联盟伙伴选择对联盟绩效的影响机制,不仅拓展了科技型小微企业组建联盟战略的理论基础,对于联盟内企业选择合作伙伴也具有现实意义。
联盟伙伴选择、伙伴关系与联盟绩效——基于科技型小微企业的实证检验
摘要
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引用本文
吴松强, 曹刘, 王路. 联盟伙伴选择、伙伴关系与联盟绩效——基于科技型小微企业的实证检验[J]. 外国经济与管理, 2017, 39(2): 17–35.
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