用户创业绩效反映了用户创业活动的结果与成效。然而现有研究侧重于探讨用户创业的前因机制及形成过程,对创业绩效提升的结果机制关注不足。本文以21家用户创业企业为案例,运用模糊集定性比较分析(fsQCA)方法,探讨用户创业者与用户社区层面的关键因素对创业绩效提升的联动效应与路径选择。研究发现:(1)用户创业者与用户社区的单个条件变量不足以揭示创业绩效提升的内在机理,但用户创业者先前经验和用户社区成员参与度在其中发挥了重要作用。(2)高创业绩效存在3条驱动路径,包括大型活跃用户社区中通才型用户创业、多元活跃用户社区中通才型用户创业和经验型用户创业,其中其他条件相同的情境下用户创业者受教育程度、用户社区规模与成员背景多元化之间任意两个条件变量的组合均可推动创业绩效的提升。(3)非高创业绩效存在2条驱动路径,包括沉默用户社区中经验型用户创业和通才型用户创业,非高创业绩效与高创业绩效的驱动路径并不对立,在用户社区成员参与度低的情况下,即使是通才型用户和经验型用户,也不能实现高创业绩效。研究结论揭示了用户创业绩效提升的多重驱动路径,为用户创业的实践活动提供指导和借鉴意义。
用户创业者与用户社区如何影响创业绩效提升?
摘要
参考文献
2 尹苗苗, 冯心莹, 刘鑫怡. 用户创业资源开发过程——基于集体创造视角的多案例研究[J]. 管理评论, 2022, 34(11): 324-336. DOI:10.14120/j.cnki.cn11-5057/f.2022.11.006
3 Bayus B L. Crowdsourcing new product ideas over time: An analysis of the dell ideastorm community[J]. Management Science, 2013, 59(1): 226-244. DOI:10.1287/mnsc.1120.1599
4 Brem A, Bilgram V, Marchuk A. How crowdfunding platforms change the nature of user innovation-from problem solving to entrepreneurship[J]. Technological Forecasting and Social Change, 2019, 144: 348-360. DOI:10.1016/j.techfore.2017.11.020
5 Chen J L, Liang Y K, Zhang J C, et al. The online social network and user innovation in the context of an online innovation platform[J]. Journal of Organizational and End User Computing, 2021, 33(6): 1-27.
7 de Jong J P J, von Hippel E, Gault F, et al. Market failure in the diffusion of consumer-developed innovations: Patterns in Finland[J]. Research Policy, 2015, 44(10): 1856-1865. DOI:10.1016/j.respol.2015.06.015
8 Fiss P C. Building better causal theories: A fuzzy set approach to typologies in organization research[J]. Academy of Management Journal, 2011, 54(2): 393-420. DOI:10.5465/amj.2011.60263120
9 Gambardella A, Raasch C, von Hippel E. The user innovation paradigm: Impacts on markets and welfare[J]. Management Science, 2017, 63(5): 1450-1468. DOI:10.1287/mnsc.2015.2393
10 Hamdi-Kidar L, Vellera C. Triggers entrepreneurship among creative consumers[J]. Journal of Business Research, 2018, 92: 465-473. DOI:10.1016/j.jbusres.2018.07.018
11 Hau Y S, Kang M. Extending lead user theory to users’ innovation-related knowledge sharing in the online user community: The mediating roles of social capital and perceived behavioral control[J]. International Journal of Information Management, 2016, 36(4): 520-530. DOI:10.1016/j.ijinfomgt.2016.02.008
12 Hienerth C, Keinz P, Lettl C. Exploring the nature and implementation process of user-centric business models[J]. Long Range Planning, 2011, 44(5-6): 344-374. DOI:10.1016/j.lrp.2011.09.009
13 Mukherjee S, Jain T. Social embeddedness in user innovation networks: Evidence from Stackoverflow. com[J]. Economics of Innovation and New Technology, 2022, 31(3): 191-208. DOI:10.1080/10438599.2020.1792605
14 Oo P P, Allison T H, Sahaym A, et al. User entrepreneurs’ multiple identities and crowdfunding performance: Effects through product innovativeness, perceived passion, and need similarity[J]. Journal of Business Venturing, 2019, 34(5): 105895. DOI:10.1016/j.jbusvent.2018.08.005
15 Prandelli E, Pasquini M, Verona G. In user’s shoes: An experimental design on the role of perspective taking in discovering entrepreneurial opportunities[J]. Journal of Business Venturing, 2016, 31(3): 287-301. DOI:10.1016/j.jbusvent.2016.02.001
16 Ragin C C. Redesigning social inquiry: Fuzzy sets and beyond[M]. Chicago: University of Chicago Press, 2008.
17 Rullani F, Haefliger S. The periphery on stage: The intra-organizational dynamics in online communities of creation[J]. Research Policy, 2013, 42(4): 941-953. DOI:10.1016/j.respol.2012.10.008
18 Schiavone F, Tutore I, Cucari N. How digital user innovators become entrepreneurs: A sociomaterial analysis[J]. Technology Analysis & Strategic Management, 2020, 32(6): 683-696.
19 Shah S K, Tripsas M. The accidental entrepreneur: The emergent and collective process of user entrepreneurship[J]. Strategic Entrepreneurship Journal, 2007, 1(1-2): 123-140. DOI:10.1002/sej.15
20 Shane S. Prior knowledge and the discovery of entrepreneurial opportunities[J]. Organization Science, 2000, 11(4): 448-469. DOI:10.1287/orsc.11.4.448.14602
21 Shepherd D A, Sattari R, Patzelt H. A social model of opportunity development: Building and engaging communities of inquiry[J]. Journal of Business Venturing, 2022, 37(1): 106033. DOI:10.1016/j.jbusvent.2020.106033
22 Smith A W, Moghaddam K, Lanivich S E. A set-theoretic investigation into the origins of creation and discovery opportunities[J]. Strategic Entrepreneurship Journal, 2019, 13(1): 75-92. DOI:10.1002/sej.1299
23 Wang Z G, Wang Y, Wu S B. The activity evaluation model and sustainable interactive management strategies of online user innovation community[J]. Sustainability, 2018, 10(7): 2113. DOI:10.3390/su10072113
24 Yun J J, Park K. How user entrepreneurs succeed: The role of entrepreneur’s caliber and networking ability in Korean user entrepreneurship[J]. Science, Technology and Society, 2016, 21(3): 391-409. DOI:10.1177/0971721816661787
25 Zahra S A, Nambisan S. Entrepreneurship in global innovation ecosystems[J]. AMS Review, 2011, 1(1): 4-17. DOI:10.1007/s13162-011-0004-3
引用本文
尹苗苗, 刘鑫怡, 冯心莹. 用户创业者与用户社区如何影响创业绩效提升?[J]. 外国经济与管理, 2024, 46(5): 36-50.
导出参考文献,格式为: