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Destination Brand Narratives and Brand Reshaping in the Era of Digital Media: A Case Study of Guizhou’s “Cunchao”
Hou Xiaofei, Shi Peihua, Wang Yijun, et al
First published at: Apr 20, 2026
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doi:10.16538/j.cnki.fem.20260113.301
Foreign Economics & Management, Vol. 48, Issue 04, pp. 97 - 116
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