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【With the same tag:【post-consumption green marketing】 Found 1 articles】 /Page Order by: Asce Desc

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Will Enterprise Feedback Promote Green Repeated Consumption Intention? An Empirical Study on the Impact of Post-consumption Value Feedback on Consumers’ Green Repeated Consumption Intention

Sheng Guanghua, Yue Beibei, Gong Siyu

How to stimulate consumers to sustain and repeat green consumption is not only a realistic problem for enterprises to carry out the all-round diversified green marketing and implement the ...

First published at: Oct 01, 2019

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doi:10.16538/j.cnki.fem.20190813.002

Foreign Economics & Management, Vol. 41, Issue 10, pp. 3 - 16

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