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737高技能创业人才的流入是城市实现经济高质量发展的重要推动力。文章手工收集了283个城市政务微信公众号开通情况数据，从中国流动人口动态监测调查数据中整理出各城市2011—2018年高技能创业人才流入数量，并且构建双重差分模型展开分析。研究发现，政务微信公众号的开通增加了高技能创业人才流入城市的数量。机制分析表明，政务新媒体通过增加城市知名度、提高政府信任水平与增强创业金融支持三条路径促进城市对高技能创业人才的吸引水平。异质性分析表明，当政务微信公众号开通视频号功能与城市商业信用环境较好时，会加强该效应；当政务微信公众号的认证主体属于非党政机关与城市市场可达性较差时，会削弱该效应。此外，政务微信公众号的开通有利于提升城市创新水平与增加创业企业数量。文章丰富了政务新媒体的经济后果和城市吸引高技能创业人才的影响因素文献，对于推进基层治理现代化与城市高质量发展具有重要的政策参考意义。
政务新媒体与城市对高技能创业人才的吸引水平——来自政务微信公众号开通的证据
摘要
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引用本文
张星宇, 汤旭东. 政务新媒体与城市对高技能创业人才的吸引水平——来自政务微信公众号开通的证据[J]. 财经研究, 2025, 51(3): 95-109.
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