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Same Author Name Articles
【With the same author name:【Xiao Wenqiang】 Found 1 articles】
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MARKETING
| F270
How do Brand Logos Mitigate the “Negative Energy” of Algorithms? The Interaction Effect between Algorithm Adaptivity and Brand Letter Case
Yao Qi
,
Xiao Wenqiang
,
Kuai Ling
Due to the lack of algorithm transparency, enterprises have started to proactively disclose algorithm information to attract consumers, but consumers are usually wary of the algorithms app...
First published at: Apr 20, 2026
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ESI
doi:
10.16538/j.cnki.fem.20251130.301
Foreign Economics & Management
, Vol. 48, Issue 04
, pp. 78 - 96
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Foreign Economics & Management
Journal of Shanghai University of Finance and Economics
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