悲伤消费效应研究综述
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外国经济与管理 2013 年 第 35 卷第 09 期, 页码：44 - 51
摘要
参考文献
摘要
悲伤情绪对人类的决策行为具有深刻影响。许多研究表明,悲伤情绪会增加个体消费,使个体花费更多的金钱来获得一件商品,这种现象被称为"悲伤消费效应"。本文基于文献回顾,总结了悲伤情绪下消费的享乐性、无意识性和策略性三大特点,介绍了相关理论对悲伤消费效应的解释,从自我聚焦、控制感和无助感三个方面探讨了悲伤消费效应的心理机制,并对未来研究重点进行了展望。
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[2]Andrade E B and Cohen J B.On the consumption of negative feelings[J].Journal of Consumer Research,2007,34(3):283-300.
[3]Atalay A S and Meloy M G.Retail therapy:A strategic effort to improve mood[J].Psychology&Marketing,2011,28(6):638-659.
[4]Baumeister R F.Ego depletion and self-control failure:An energy model of the self’s executive function[J].Self and Identity,2002,1(2):129-136.
[5]Chang H H and Pham M T.Affect as a decision-making system of the present[J].Journal of Consumer Research,2013,40(1):42-63.
[6]Cryder C E,Lerner J S,Gross J J and Dahl R E.Misery is not miserly sad and self-focused individuals spend more[J].Psychological Science,2008,19(6):525-530.
[7]Fessler D M,Pillsworth E G and Flamson T J.Angry men and disgusted women:An evolutionary approach to the influence of emotions on risk taking[J].Organizational Behavior and Human Decision Processes,2004,95(1):107-123.
[8]Foti D,Kotov R,Klein D N,et al.Abnormal neural sensitivity to monetary gains versus losses among adolescents at risk for depression[J].Journal of Abnormal Child Psychology,2011,39(7):913-924.
[9]Garg N,Wansink B and Inman J J.The influence of incidental affect on consumers’food intake[J].Journal of Marketing,2007,71(1):194-206.
[10]Gray H M,Ishii K and Ambady N.Misery loves company when sadness increases the desire for social connectedness[J].Personality and Social Psychology Bulletin,2011,37(11):1438-1448.
[11]Gross J J and John O P.Individual differences in two emotion regulation processes:Implications for affect,relationships,and well-being[J].Journal of Personality and Social Psycho-logy,2003,85(2):348-362.
[12]Hall P A and Fong G T.Temporal self-regulation theory:A model for individual health behavior[J].Health Psychology Review,2007,1(1):6-52.
[13]Han S,Lerner J S and Keltner D.Feelings and consumer decision making:The appraisal-tendency framework[J].Journal of Consumer Psychology,2007,17(3):158-168.
[14]Heilman R M,Crisan L G,Houser D,et al.Emotion regulation and decision making under risk and uncertainty[J].Emotion,2010,10(2):257-265.
[15]Kemp E and Kopp S W.Emotion regulation consumption:When feeling better is the aim[J].Journal of Consumer Behaviour,2011,10(1):1-7.
[16]Lerner J S,Small D A and Loewenstein G.Heart strings and purse strings carryover effects of emotions on economic decisions[J].Psychological Science,2004,15(5):337-341.
[17]Lerner J S and Garg N.Sadness and consumption[J].Journal of Consumer Psychology,2012,23(1):106-113.
[18]Lerner J S,Li Y and Weber E U.The financial costs of sadness[J].Psychological Science,2013,24(1):72-79.
[19]Levav J and McGraw A P.Emotional accounting:How feelings about money influence consumer choice[J].Journal of Marketing Research,2009,46(1):66-80.
[20]Mano H.Emotion and consumption:Perspectives and issues[J].Motivation and Emotion,2004,28(1):107-120.
[21]Mrazek M D,Franklin M S,Phillips D T,et al.Mindfulness training improves working memory capacity and GRE performance while reducing mind wandering[J].Psychological Science,2013,24(5):776-781.
[22]Raghunathan R and Pham M T.All negative moods are not equal:Motivational influences of anxiety and sadness on decision making[J].Organizational Behavior and Human Decision Processes,1999,79(1):56-77.
[23]Raghunathan R and Corfman K P.Sadness as pleasure-seeking prime and anxiety as attentiveness prime:The“different affect-different effect”(DADE)model[J].Motivation and Emotion,2004,28(1):23-41.
[24]Raghunathan R,Pham M T and Corfman K P.Informational properties of anxiety and sadness,and displaced coping[J].Journal of Consumer Research,2006,32(4):596-601.
[25]Richins M L.When wanting is better than having:Materialism,transformation expectations,and product-evoked emotions in the purchase process[J].Journal of Consumer Research,2012,12(40):1-18.
[26]Schneider F,Habel U,Kessler C,Salloum J B and Posse S.Gender differences in regional cerebral activity during sadness[J].Human Brain Mapping,2000,9(4):226-238.
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[28]Vitell S J,King R A and Singh J J.A special emphasis and look at the emotional side of ethical decision-making[J].AMS Review,2013(3):74-85.
[29]Winterich K P,Han S and Lerner J S.Now that I’m sad,it’s hard to be mad:The role of cognitive appraisals in emotional blunting[J].Personality and Social Psychology Bulletin,2010,36(11):1467-1483.
[30]张敏.国外无意识消费行为研究述评[J].外国经济与管理,2011,33(9):51-58.
引用本文
李爱梅, 李伏岭. 悲伤消费效应研究综述[J]. 外国经济与管理, 2013, 35(9): 44–51.
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