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市场营销审计——提高营销管理水平的一个有效工具
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Journal of Finance and Economics Vol. 14, Issue 05, pp. 63 - 64 (1988)
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梅汝和, 戴子贤, 余名岳. 市场营销审计——提高营销管理水平的一个有效工具[J]. Journal of Finance and Economics, 1988, 14(5): 63–64. 
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1988, Issue 05
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