With the development of new business formats, the local labor market in China has taken on a new look, benefiting both men and women. Based on the progress of the establishment of takeout delivery sites, this paper examines the differentiated impact of takeout delivery based on physical labor on male and female wages. After collecting the establishment information of takeout delivery sites, this paper constructs a unified hierarchical regression equation of city and individual based on CHIP data. Specifically, at the city level, the Oaxaca-Blinder decomposition method is used to measure the gender wage premium index in the labor market and perform regression analysis. At the individual level, this paper compares the impact of the development of takeout delivery on the differentiated improvement of male and female wages and conducts mechanism testing. The results show that the development of takeout delivery significantly increases male wage premium, and male wages significantly increase compared with female. The regional digital economy base has an interactive additive effect on the development of takeout delivery; in the new employment formats and the entire labor market, the development of takeout delivery has a relatively strengthening effect on male comparative advantages in work participation, employment time, physical labor, etc., which constitutes the main reason for the increase of male wage premium.
This paper has the following contributions: First, prior research on the development of new business formats mainly focuses on the gender differences within new employment formats, and has not yet been able to investigate the impact of their development in different regions on gender wage differences in the entire labor market from a more macro perspective, while this paper is a new step forward. Second, existing studies measuring the development of urban takeout delivery industry mainly use the entry time of takeout delivery platforms, merchant survey information, etc., and few quantify its development from the perspective of distribution and directly reflect its role in shaping the labor market. Through the collection of data from takeout delivery sites and the selection of new business formats and employment industries in CHIP, this paper has the realizability and wide application of quantitative analysis of the impact of takeout delivery on the labor market. Third, this paper constructs a dual analysis framework of city and individual with inherent unity, comparing male and female wage differences under the impact of the development of takeout delivery at the individual level and providing micro evidence for the results at the city level.