财经报道是投资者重要的信息来源,然而财经报道客观反映了公司的基本面吗?投资者可以倚重吗?文章基于51家公司在内地与香港两地交叉上市这一现场实验,构建了符合中文表达习惯的财经类负面词词典,运用内容分析法定量分析了两地9家财经媒体对这些公司的报道语调与公司会计收益之间的关系。研究发现,两地财经报道中负面词比率皆可用以预测公司收益,证实了内地财经报道与香港财经报道一样,含有公司基本面价值的信息。对内地财经报道的这一乐观判断似乎与人们的直观感受并不相符,但进一步研究发现,内地财经媒体拥有区域临近信息优势,可能部分抵消了其在媒体报道空间、所在市场成熟程度等方面的劣势。文章同时指出,随着移动信息技术的发展,资本市场媒体情绪与虚假新闻应该得到足够重视,有必要形成系统的体制机制,打造媒体谣言“防火墙”,防止市场情绪被人为操纵,有效保护投资者。
财经报道可以倚重吗?——来自AH交叉上市公司的现场实验证据
摘要
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引用本文
聂左玲, 汪崇金, 秦凤鸣. 财经报道可以倚重吗?——来自AH交叉上市公司的现场实验证据[J]. 外国经济与管理, 2017, 39(10): 114–128.
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