誓言作为行为金融具象化的制度安排,被广泛用来约束金融从业者的不道德行为。文章以处置效应为对象,通过实验室实验考察金融领域的道德誓言对非理性行为的影响及其作用机制。实验结果表明,道德誓言能够通过自我控制的溢出效应来降低处置效应,公开性和象征性动作是誓言发挥作用的必要条件。同时,文章还设计了一个旨在克服投资非理性的誓言,研究发现如果誓言内容与目标行为一致,仅包含签名的誓言就可增强自我控制,进而降低处置效应。文章的研究揭示了誓言在减少投资者非理性行为中的积极作用,深化了对誓言降低处置效应认知与加工过程的理解,从自我控制视角为监管者设计干预措施来纠正投资者行为偏差提供了新思路。
一诺釜底能抽薪:誓言消解处置效应的实验经济学检验
摘要
参考文献
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引用本文
臧儒倩, 李建标, 牛晓飞, 等. 一诺釜底能抽薪:誓言消解处置效应的实验经济学检验[J]. 财经研究, 2025, 51(12): 151-165.
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