俞满娇. A Critical Review of Western Researches on Brand Slogan[J]. Foreign Economics & Management, 2013, 35(3): 47–56.
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Foreign Economics & Management
LiZengquan, Editor-in-Chief
ZhengChunrong, Vice Executive Editor-in-Chief
YinHuifang HeXiaogang LiuJianguo, Vice Editor-in-Chief
A Critical Review of Western Researches on Brand Slogan
Foreign Economics & Management Vol. 35, Issue 03, pp. 47 - 56 (2013)
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